New Balance reveals collaborative footwear and apparel from Klutch Sports founder Rich Paul

Shortly after the shoes leaked on social media, New Balance revealed release information for its collaborative collection with famed Klutch Sports Group founder and agent Rich Paul, Shoe News reports.

The range, which New Balance says was “created for anyone who has overcome impossible circumstances to pursue and achieve their dreams” and aims to inspire young people who strive to forge their own path, includes both shoes and clothing. The highlight is a new colourway of the popular 550 silhouette.

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The Rich Paul x New Balance 550 is made with grained leather on the upper which is similar to that of a basketball, which also features increased perforation to slightly alter the look of previous iterations of the shoe. The sneaker will cost $ 140.

Along with the shoes, the Rich Paul collection for New Balance will include premium clothing selections, which start at $ 40. The line will include athletic-inspired T-shirts, basketball shorts and tracksuits, delivered in shades of raw cashew and eclipse blue, which New Balance says “represent the limitless sky of possibilities for those who seek to break the mold “.

Paul is best known for portraying LeBron James and more recently dating singer Adele.

“Growing up we always had an affinity for fashion, but we had very limited resources to express ourselves and few examples of what success could look like off the pitch,” Paul said in a statement. “When New Balance approached me about a collaboration, more than anything I wanted to create something to inspire and empower the young people who came behind us, for the boys and girls who were creative, passionate and determined to stay true to themselves. . “

The Rich Paul collection for New Balance arrives Friday via Newbalance.com and Klutchshop.com.

“Rich’s personal and professional journey is one that has truly defied convention. He’s an independent thinker who represents the entrepreneurial spirit that is at the heart of the New Balance brand, ”said Chris Davis, New Balance chief marketing officer and senior vice president of merchandising, in a statement. “We have witnessed Rich’s leadership in business, sport, culture and style. Whether it’s challenging the status quo, inspiring new ideas, or valuing the notion of partnership over sponsorship, Rich is an individual who charts his own path and is an example for the next generation.

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