The Vancouver Canucks’ final community warm-up jersey hits the ice on Friday, this time in support of the LGBTQ2 community.
The team will wear the new jerseys during warm-up before their 7 p.m. Pride Night game with the Washington Capitals.
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The white kit features the Canucks’ leaping killer whale logo rendered in the rainbow colors of the Pride Flag and was designed by queer Swedish artist Mio.
Elements inspired by the artist’s own experiences and the landscape of British Columbia (mountains, forest, sky, ice and sea) were incorporated into the orca’s crest.
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“I drew on my own experience because I don’t think there is a universal queer experience. What everyone thinks about being queer is unique,” Mio said in an interview provided by the Canucks.
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“I really wanted to tell a story about being alive, being free and finding yourself, and about community.”
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The entertainer, who said she grew up in the ‘nerdy culture’ and as an ‘anti-hockey fan’, fell in love with the sport during the pandemic when she started watching it obsessively and merging it with his other passion, art.
“It was all I could think of and all I drew,” she said, adding that her work was starting to catch the attention of other fans and even teams.
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Recognizing hockey as a world with space for everyone was part of the experience she said she channeled into designing the Canucks.
“I wanted to tell a story about being stuck trying to find yourself, but finding yourself in others, finding community, accepting yourself and going out and being able to wander the world,” said Mio.
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“Even though the world is dangerous and unpredictable, you can still find beauty in it. I think that’s really the story I want to tell.
The new design follows the community night jerseys worn by the Canucks celebrating Diwali, Lunar New Year and Black History Month, which debuted to rave reviews from fans.
Like those other shirts, the Pride kit will be available for purchase via an online auction after the game, with a portion of the proceeds going to the You Can Play project, which advocates for LGBTQ2 inclusion in sports.
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