DraftKings will open sports bars to create betting sites
DraftKings plans to open its own sports bars in partnership with Sports & Social, a chain of sports bars and restaurants owned by The Cordish Companies. The first DraftKings locations will open in Nashville and Detroit, pending regulatory approvals.
The sports betting operator has enlisted the help of design firm Icrave to help design the high-end sports bars, which will offer meals and games. DraftKings started out as an operator of online fantasy sports before moving to legalized betting. He recently made deals with the Chicago Cubs in the MLB and the PGA Tour to open retail sports betting at Wrigley Field and TPC Scottsdale in Arizona.
“Much of sports betting today is focused on the mobile technology aspect, but the in-person experience is an integral layer that we look forward to advancing alongside premier dining and entertainment offerings. Sports & Social plan, ”Ezra Kucharz, commercial director at DraftKings, said in a statement.
Several Sports & Social dining clubs are located in entertainment complexes near sports stadiums, including Globe Life Field in Texas, Truist Park in Atlanta, and Busch Stadium in St. Louis. There are many sites associated with Live !, a casino and entertainment brand also owned by Cordish Companies.